davis@studio:~$ open work/set-active
Set Active is the Los Angeles activewear brand with a cult following. In a year of freelance creative direction: twenty-five new pieces of merch, two brand campaigns, the 2023 campaign strategy, and three photoshoots directed. The NYC merch sneak peek on the founder's story moved order quantities before launch.
ROLE creative direction, merch design, campaign strategy YEARS 2022 - 2023
25 PIECES OF MERCH 2 BRAND CAMPAIGNS 3 PHOTOSHOOTS DIRECTED